Abhilasha Jain: Noida’s Leading Rajasthani Home Chef and Marwadi Khana Founder Bringing Authentic Marwari Cuisine to NCR

November 8, 2025 Pulse of Noida Team

Abhilasha Jain’s Marwadi Khana brings authentic Rajasthani vegetarian food to Noida, blending tradition, flavor, and innovation.

A creative depiction of a traditional Rajasthani thali, inspired by the soulful flavors and presentation of Marwadi Khana.

Abhilasha Jain: Noida’s Queen of Authentic Rajasthani Flavour

Few culinary journeys are as inspiring and heartfelt as that of Abhilasha Jain, the founder of Marwadi Khana—a home-grown enterprise that’s become North India’s go-to name for authentic, soul-satisfying Rajasthani vegetarian food. From Bhilwara kitchens to bustling soul-food pop-ups in Noida, Abhilasha brings generations-old recipes, unwavering authenticity, and the warmth of family tradition to every meal she creates.

From Bhilwara to Noida: Heritage in Every Bite

Born and raised in a traditional Marwari household in Bhilwara, Rajasthan, Abhilasha’s earliest memories are steeped in the aromas of her mother’s and grandmother’s kitchen. “Cooking was never just a chore; it was how we celebrated, how we connected,” she recalls. The methods, recipes, and secrets handed down through generations were not merely instructions—they were lessons in culture, resilience, and joy.

After moving to Noida, Abhilasha’s entrepreneurial spirit blended seamlessly with this culinary pedigree. In 2014, a single Facebook post offering dal baati choorma to a local mothers’ group changed her life. Forty orders flooded in overnight—and Marwadi Khana was born.

Building a Marwari Food Empire in NCR

Marwadi Khana is now a local legend, celebrated for its commitment to authenticity and hospitality. Abhilasha’s kitchen, now a professional 1,000-square-foot space with a dedicated team, turns out Marwari classics: Dal Baati Choorma, Gatte ki Sabzi, Ker Sangri, Bikaneri Paratha, and a repertoire of sweets like Gulab Churma, Besan Ladoo, and Gujjiyas. Her food is rooted in tradition, yet accessible enough for any occasion—birthdays, weddings, and everyday meals.

Abhilasha is proud to tailor pop-up events, catering, and daily home deliveries based on genuine customer needs. Her approach—high customization with unwavering attention to quality—makes Marwadi Khana a favorite among old-school food lovers and new-age influencers alike.

Influencer, Entrepreneur, and Women’s Role Model

Abhilasha has built a strong following, amassing over 14,000 Instagram fans at @marwadikhana. Her engaging posts feature cooking secrets, food stories, and glimpses into a vibrant Marwari kitchen. She has been featured in media outlets such as The Better India, Times Now, LBB, and more, and collaborates with hotels and culinary festivals across India.

Her story also challenges social norms. Coming from a conservative background where women rarely join the workforce, Abhilasha broke barriers—supported by family, inspired by her own desire to popularise Marwari cuisine for the world.

The Soul of Marwari Food: Tradition, Community, Innovation

What sets Marwadi Khana apart? It’s not just the food—it’s the soul and pride invested in every meal. Abhilasha highlights the scientific and artistic complexity of Marwari cooking, where slow-cooked ghee-loaded baatis, tangy gravies, and nutrient-rich deserts are commonplace. Her menu is a celebration of local ingredients, rare flavors, and festive abundance—showcasing the very spirit of Rajasthan in each bite.

Most customers become repeat visitors, and word of mouth, social media, and community goodwill have built Marwadi Khana into a household name.